1. Ideal for posting news
Most of the time, your own website is not designed so ideally for publishing news. However, a Facebook or Google+ page is ideal for posting news and small information. Within a few minutes you have a Facebook page with a subscription news system that would not be so easy to design with a conventional website. This is where Facebook opens big doors that you just have to walk through.
2. Make new contacts
Social media marketing is not only possible with a business profile, i.e. a Facebook page or a Google+ page. The first step is a private profile with which you can of course exchange ideas in groups and among friends. Especially on Facebook there is a group and interested parties who discuss almost every topic there on a daily basis. New contacts bring new opportunities and so maybe new customers. I am constantly on Facebook groups and participate in the daily events. That has a positive effect on my online image.
3. Reach new customer groups
Anyone who previously only advertised via Google Adwords or in print media could reach completely new target groups via social media. Of course, potential customers are also hiding there. You can reach a broad age group on Facebook, whereas you tend to meet younger people on Instagram. If you find the right address there, then social media marketing becomes a valuable part of your own marketing toolbox. If you want to increase the visibility of your business you must have to take professional social media marketing in Pakistan. It will help you to grow your business rapidly.
4. Closer relationship with customers
A well-maintained and regularly updated Facebook page can significantly improve the connection between customer and provider. This is exactly what social networks are about: closeness to people. What happens behind-the-scenes, what is currently on your mind and how do you cope with difficult tasks? Tell your audience something about your everyday life! Experienced marketers know exactly what leads their target groups to the Like button. Those who are not present are giving away free attention.
5. The expert status
Those who write about their work automatically appear more professional than someone who doesn’t. Be proud of what you do, present your work, present yourself. Answer questions and comments. People will automatically see you as a professional and pay more attention to you than someone who doesn’t do social media marketing.
6. Better visibility in search engines
For many entrepreneurs, website traffic via search engines is the most important element in acquiring new customers. Here too, social media marketing is noticeable. Postings from Facebook and Google+ pages are also displayed in search engines. This means that each post could attract the next potential customer. A big advantage over print advertising.
7. Community building
With social media activity, of course, you also collect subscribers. The marketing efforts gradually transform into a growing community that stands behind what you do. It just feels good when others report positive things about your own work. You can also link other companies with whom you have worked and thus network better.
8. Free Reviews
Many industries can no longer do without reviews. On Amazon, for example, products with reviews are more likely to be bought than products without reviews. When an independent person writes something about their own company, reveals their opinion, then that is something very special and one can be proud of. Other people, in turn, read these reviews and are more inclined to buy. Facebook ratings can now also be embedded on websites. This is extremely interesting, especially for gastronomy and service companies.
Digital Bash 